Become a Tamil Teacher
Art Direction and Design - Character Design, storyboard, background art and 2d Animation for the Ministry of Education, Singapore. This project was done with Redinox.
The project focuses on 3 different ways of becoming a Tamil teacher following three students, Kayal, Kanimozhi and Kabilan. I have worked on the animated portion of the interactive videos. Students learning through the videos will follow a character's journey to become a Tamil Teacher and learn with them, with questions and videos.
My role started with the art direction for animated parts of these videos. I created character designs, animated a style shot and made storyboards based on the feedback and choice of MoE and Redinox. We choose a more casual and sketch-like style with simple animation and backgrounds. Character Design focused on Indian Students. The final characters are as diverse and relatable as possible based on their body, colour, gender and personality.
To make video interaction more engaging we decided to give different sets of animation based on whether students give a right or wrong answer. Each character reacts differently and are given different personalities as much as possible with the voice-over, time and budget. To save time and make sure animations don't look stuck animations had minimal in between. Final videos were given in shots and different backgrounds to make sure the journey advancement is clear even with repeating animation.